Thinking Out Loud

December 9, 2009

Robert Schuller Quadruples Broadcast Reach in Network Acquisitions

Tuesday, the Dallas Morning News reported the following deal with between Robert A. Schuller’s company and the network owned by Charles Stanley’s In Touch Ministries:

A Dallas private equity firm co-founded by Robert A. Schuller, the former televangelist from the Hour of Power, has acquired two media companies in Atlanta that nearly quadruple its reach to 50 million U.S. households.

ComStar Media said Monday that it’s buying FamilyNet Television and FamilyNet Radio for an undisclosed amount.

“It’s a pretty big leap,” said ComStar co-founder and chief executive Chris Wyatt, who is Schuller’s son-in-law. “No one knows who we are in Dallas, and we run two major television networks.”

Wyatt hopes to change that.

He projects that ComStar’s $5 million in revenue will at least double next year.

Wyatt and Schuller, who is chairman of ComStar, started the company late last year to buy distressed faith-based media companies. Its first fund has a target of $10 million, but the next fund will shoot for $50 million, Wyatt said.

In May, ComStar made its first acquisition, AmericanLife Television Network, which reaches 13 million households…  […continue reading here]

To learn more about Schuller’s new program, Everyday Life,  and American Life Network, click here.

Photo:  Scene from Everyday Life, ALN Network

November 30, 2009

Robert A. Schuller Returns to Television in a Different Format

This is an item that’s over 18 months old as of July, 2011.  If a search engine directed you here, consider using the search tab at right to look up more recent info on “Crystal Cathedral” or “Robert Schuller” including this recent piece.

Robert A. Schuller returned to television this week in a vastly different format to what we’re accustomed to seeing.   Everyday Life on the American Life Network was, well, here’s the bullet points:

  • 23 minute — online anyway, broadcast version may have had commercials — narrative story with RAS as the narrator, popping in and out to talk to the audience
  • High quality film production; more like H2O than Nooma with credible acting and a realistic story line; and a mystery character a la books like The Noticer or Bo’s Café.
  • Not preachy, which is what they were going for; your unchurched friends, relatives, neighbors and co-workers would watch this; there’s no sermon at all, but sometimes a story can ‘preach it’ better than a sermon can.
  • Nonetheless, some thought provoking concepts: “The thing about ‘destiny’ is, only the soul sees it coming, when it arrives it always seems like a surprise.”    Chew on that one.
  • Not actually very Christocentric or even ‘religious’ at all; that may draw some criticism,  but you have to remember this is the first episode of a series; a relationship with the audience will be built over time and the storyline will continue.  There’s a bit of foreshadowing of that at the 14:50 mark.

Verdict:   Too soon to tell.  Generally an affable program that will take several episodes to fully define itself.

Posture:   Encouragement.   Looking forward to the next installment.   Is this weekly?  Monthly?  Not sure.

Anything on this blog concerning Robert Schuller has generated a lot of comments on a site that is usually fair on readership but low on comments.   However, most of these comments have been directed to RAS, which drove me nuts once or twice.   That’s not normally how blogging works.  However, I’ve figured out a channel whereby I will get those comments to Robert and Donna; and I know there is large outpouring of love that people want to post online.

So…are you ready to watch the first episode?  Here’s the link to American Life Television; Everyday Life is the first video that starts rolling as soon as you arrive.

The next broadcast airing is Friday, December 4th at 4:30 PM

Bonus: Here’s a 4-minute interview Robert’s daughter Angie did concerning the new series.   (Where you can also leave comments after watching the show.)

October 7, 2009

Robert Schuller Broadcast Date Announced

OK, so I’m a slave to blog stats.   Nothing drives traffic here like updated info on the rather public family feud between Robert A. Schuller (the younger) and Robert H. Schuller (the elder).   However, some are finding the information hard to come by, so I suppose we’re performing a valid service here.

So the official date is now set:  Thanksgiving Weekend.   (That’s U.S. Thanksgiving for my Canadian readers, not ours, which is this weekend.)  Sunday, November 29th to be specific.

The show will launch on American Life Network (ALN) and the “thirteen week scripted dramatic series” titled Everyday Life will kick off as a holiday special.

Schuller Everyday Life article that wouldn't copy and paste

In other words, using narrative story instead of traditional preaching.   Brian McLaren and Donald Miller should like this approach.

You can read more here.

May 27, 2009

Robert A. Schuller Unveils Television Plans

It’s not just about a weekly church service, in fact it’s not about preaching at all.   It involves the purchase of an entire network.   Here’s the story from AP’s Gillian Flaccus:

robert a schullerThe son of famed “The Hour of Power” televangelist Robert H. Schuller Sr. said Tuesday he will launch his own show on AmericanLife TV after acquiring the network in a partnership with ComStar Media Fund LP.

The announcement by Robert A. Schuller Jr. ended months of speculation about his next move after a highly public split with his charismatic father and founder of the popular weekly televangelist program.

The younger Schuller said in an interview with The Associated Press that his new series will debut on AmericanLife in September and air once a week on TV and the Internet. He said he will appear on the show, along with other actors or characters. He declined to provide more specifics.

“It’s going to be like nothing you’ve ever seen before,” he said. “It will be very contemporary and modern and it’s not going to be a preaching show. It will be a show that shares the message without preaching the message.”

Schuller’s father said in a statement released through a spokesman that he wished his son well despite their recent dustup.

But that’s just the first few lines of a longer story, you can continue reading here.

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