Thinking Out Loud

April 13, 2020

Christian Media and Publishing: Who is Hurting – A Top Three

Filed under: Christianity, media, publishing — Tags: , , , — paulthinkingoutloud @ 7:35 am

The Creators of the film, I Still Believe

The first faith-focused movie ever produced for IMAX couldn’t have had a more unfortunate release date. With glowing advance reviews, if it had released a week earlier, it would have enjoyed a solid week of box office sales on entering wide release. If it had been scheduled for a week later, its release would have been put back to whenever it is this summer that the motion picture industry will play catch-up. Instead, the creators acted quickly and decisively and rush-released the Netflix premiere. Later, many who missed both options will pursue the DVD release.

Vacation Bible School (VBS)

Make no mistake, VBS is a multi-million dollar business in the United States alone. Where I live, primary and junior school grades run to the end of June, so VBS is a July/August thing, but now it’s already in doubt in some places. In the U.S. it’s not unheard of to have a VBS week in late May, so many cancellations are possibly already kicking in, perhaps with some opting for postponement. This of course is part of the larger vulnerability of seasonal product, and there are also publishers of material for Easter and Mother’s Day who are experiencing unforeseen losses right now. An example with Mother’s Day might be Dayspring Cards, whose wares are sold through Christian bookstores many of which are either forced to close (see next item) or are in areas where people are being more diligent about social distancing.

ChristianBook.com

The place that everyone would turn to if shopping at the local Christian bookstore isn’t an option, Christianbook.com (aka Christian Book Distributors, formerly CBD) has been handed an order by the State of Massachusetts forcing it to close from April 7th to May 3rd, with only orders for digital product releasing. (See story.) The problem compounds for people hoping to get physical Christian books and music online because Amazon is prioritizing food and essential product orders, delaying some book shipments by up to two weeks.

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