Thinking Out Loud

December 30, 2008

Shopping for a Bible – May I Take Your Order?

Filed under: bible, Christianity, Christmas, Church, Humor — Tags: , , , — paulthinkingoutloud @ 3:50 pm

bible-bookstoreA few days ago in my Christian bookstore industry blog, I told some stories of Christmas shoppers from this year.   But this one, from ten years ago is my all-time favorite:

We’re taught to qualify shoppers needs with a few questions before making recommendations, usually asking things like “Who is it for?” and “Do you have a translation preference?”   I began with the last question first.

She said, “I’m looking for a Bible, but it has to be in one of the very modern, very easy-to-read translations.”

I went to the other question, “Is it for yourself?”

“No;” she replied, “It’s for me.”


Photo:  Store in Durham, North Carolina (which may or may not still be in business, considering their  website has been under construction since January, 2008)

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